Understanding Sun Protection Factor (SPF)
SPF. SPF 15. SPF 30. SPF 50. What does it all mean? Understanding SPF is critical to making an informed decision about your sunscreen and ensuring adequate UV protection on...
Golf athletes deserve better skincare.
PURE is what sunscreen should be - another tool in your bag.
Our organic broad spectrum protection SPF 50 defends your face, neck, and body against harmful UVA/UVB rays.
The invisible moisturizer leaves no trace of white cast making it perfect for all skin types.
Fragrance-free and sweat-resistant, even during your toughest rounds.
PURE’s smooth, fast-drying formula will keep you comfortable and protected from the 1st tee to the 18th green.
We're about to tee off
PURE will start shipping in June 2024. Just in time for the Summer golf season.
Nearly 3 out of 5 golfers will develop skin cancer or pre-cancerous skin conditions.
We believe in bombing drives and sinking putts for as long as possible. To us, that means taking care of the most important part of the game - your health.
It starts with skincare.
PURE is sunscreen you actually want to wear.
ZERO WHITE CAST
Never worry about looking foolish on the first tee.
Our signature invisible sunscreen moisturizer goes on completely clear leaving no trace of white cast. No more wrestling with greasy irritating gels and lotions.
Thanks to our unique blend of natural ingredients, PURE's velvety soft texture brings a higher level of luxury to an overlooked aspect of player comfort.
COMPLETE UVA/UVB PROTECTION
Cancer is the No. 1 risk to avid golfers.
PURE's broad spectrum protection provides a complete defense against the full range of UV radiation - perfect for golf. Reduce your risk of skin cancer by blocking harmful UVB rays. Safeguard your healthy skin cells and do away with painful post-round sunburn.
We haven't ignored those stubborn UVA rays either, responsible for premature aging of your skin. Keep its appearance healthy and youthful by tackling wrinkles, fine-lines and age spots.
Trust us - your dermatologist will thank you.
NATURAL INGREDIENTS
Our sunscreen formula is boosted with Vitamin C & E and soothing Aloe. Organic Carrot, Green Tea and Pomegranate extract work together to promote even skin tone, eliminate pore-clogging pollutants and repair damage caused by the sun.
The transfusion of super-antioxidants also acts as an anti-inflammatory agent, improves signs of aging and supports breakout-prone skin.
We aim to keep every player’s skin as sharp as their game.
NO MESS
Tired of that old sunscreen tube exploding in your golf bag? PURE comes in a durable, twist-lock premium container that's the perfect on-the-go storage solution.